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Topics

We’ll cover a simple but effective process for implementing SEO Strategies on your Life Sciences website to increase visibility online. After the presentation is complete, attendees will have a clear idea for what they can do with their websites internally to improve search engine results to drive more traffic from qualified target customers/clients.

SEO Fundamentals

Keyword Research

Technical SEO Best Practices

An Example Walkthrough of Implementing these Strategies

Tools and Metrics to Measure Success

Register Today!

JANUARY 30 at 12pm

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Don’t miss this opportunity to elevate your SEO strategy! Reserve your spot today and take the first step toward connecting with your audience in the life sciences field.

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Topics

We’ll cover a simple but effective process for implementing search engine strategies to increase visibility online. After the presentation is complete, attendees will have a clear idea for what they can do with their websites internally to improve search engine results to drive more traffic from qualified target customers/clients.

  • Why SEO Matters in Life Sciences: Discover how SEO can enhance your visibility in a competitive market and drive meaningful engagement.
  • Technical SEO Tips: Discussion around typical SEO errors and how to address them.
  • An Example Walkthrough of Implementing these Strategies: During the presentation, we will show an example of optimizing a section within a website from keyword research, to content strategy, to wireframing and execution.
  • Metrics for Success: Get a walkthrough of key metrics to monitor and tools like Google Analytics and Search Console to refine your strategy.

Speaker

Donato Dandreo, Senior Web Developer Donato Dandreo

Digital Strategist, President of RainCastle Communications

Website designer, developer, and digital marketer with more than 15 years experience focusing on creating frictionless websites that allow users to navigate to what they need and convert.

About RainCastle

RainCastle has a long track record of creating effective web experiences for biotech, medtech, pharmaceutical, and other life sciences companies—from startups to industry leaders. We have decades of experience creating unique websites that reflect each company’s distinctive voice and contribution to patient care.

Interested in learning more? 

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