Known mainly in Italy as a local Customer Communications Management (CCM) vendor, Doxee sought to build a global reputation as a cloud-based enterprise software company expanding into the US and other markets and evolving from a direct sales model to one of selling through a network of strategic partners.
As a company seeking traction in the U.S., it was important for Doxee to find a strong U.S. digital design and marketing firm to create a strong U.S. look and feel, which is how they came to select RainCastle.
RainCastle created a full set of communications materials including a new, search engine optimized, responsive, multi-language website, visual brand identity, presentation materials, interactive diagrams and collateral. In addition to the website, RainCastle created Partner communications materials including a password-protected Partner Portal to provide partners with the sales materials to make their job — of representing the Doxee solutions — easier.
Leveraging the power of Doxee’s native cloud architecture, we built a brand theme based on the line, “Unleash the Cloud.” Accompanied by a vibrant palette of multi-colored clouds hovering over different business scenarios, the design radiates the excitement and energy that can happen for a business when they “Unleash the Doxee cloud.”